Can You Elevate your Sales Performance with Bard AI?

At the beginning of the year, Google unveiled a revolutionary ChatGPT competitor. Trained on a massive dataset and code, Bard AI generates text, translates languages, and answers any of your questions. But can it help you and your sales team close deals? Let’s take a closer look at the brand-new AI language model.

What is Bard AI?

Bard AI is a conversational AI tool based on the Language Model for Dialogue Applications (LaMDA), developed by Google.  As a creative collaborator, Bard AI has many functions and use cases. The best part about it is that, unlike ChatGPT’s free version, it has current knowledge of the internet. It extracts data directly from websites and delivers natural-sounding responses to user prompts while maintaining context throughout the conversation.  Bard AI can cater to your sales needs, from simple tasks to complex assignments. It can locate images, perform coding tasks, and carry out mathematical calculations. Additionally, Bard AI can provide answers to a wide range of inquiries and references to relevant sources. It can also produce spreadsheets and document files for you to export, as well as generate email templates and send them directly to your Gmail account.  At present, Bard operates independently, but it may soon be integrated into Google Search. If you’re interested in trying it out, Bard AI has recently become available worldwide and now supports over 40 languages.

How You Can Use Bard AI Throughout the Whole Sales Cycle

In case you’re wondering, no Bard AI or any of its rivals can replace your job. However, generative AI tools are excellent at increasing your productivity and creativity. Let’s look at how this powerful chatbot can aid your daily tasks.

Lead Generation

The first step of the sales process is identifying and attracting potential leads who are likely to be interested in a product or service.  

For this process, use Bard AI to:  

📍Identify potential leads. Bard AI can find potential leads by analyzing data from various sources, such as social media, website traffic, and email marketing campaigns.

📍Score leads. The chatbot can analyze lead behavior, engagement levels, and other relevant data to determine which leads will most likely convert into customers. This helps sales representatives prioritize their efforts and focus on high-potential prospects.  

📍Manage leads. Use the tool to update lead status, track communication history, and provide real-time insights and analytics on lead progress.  

📍Nurture leads. Bard AI can help sales reps nurture leads by sending them personalized emails, providing them with content relevant to their interests, and answering their questions.

Qualifying Leads

During lead qualifying, Bard AI can help to:

📍Ask the right questions. To successfully qualify a lead, you have to get to know them. Use Bard AI to generate questions about the lead and the service you’re offering.

📍Make decisions. If you are uncertain whether the lead is worth pursuing, consult Bard AI. Make sure to provide all the relevant information and see where it takes you.

📍Analyze communication. Bard AI can understand and interpret the context, sentiment, and intent behind conversations, emails, or messages exchanged with leads. As a result, you’ll be able to gauge the level of interest, identify pain points or objections, and determine if a lead meets the qualifying criteria in minutes.

📍Customize qualification criteria. Bard AI can quickly determine if a lead meets the qualifying criteria. All you need to do is provide ICP, qualifying questions, or specific criteria, and Bard AI will automatically evaluate the leads.

Sales Presentations

A presentation is crucial to your sales pitch. It helps capture your prospects’ attention and convey your message effectively, especially for visual thinkers. However, your presentation must be efficient to avoid death by PowerPoint.

Use Bard to:


📍Write content. Whether you need the main talking points or the whole script, Bard can generate it. Since it uses natural language processing, you’ll get a coherent and natural script. Remember to add some flare to make it sound unique.

📍Identify the key message. When you know all the ins and out of your product, it’s hard to summarize it. Bard is here to help by identifying the most important message you want to convey in your presentations. Focusing on the key aspects ensures that your presentation resonates with your audience and hits all the right notes.

📍Personalize. If you have a template ready but don’t want it to seem too generic, ask Bard AI to personalize it. By including information specific to your prospect, you will stand out from the rest of the pitches. You don’t know what that information is? With a set of prompts, Bard AI can help you identify how to personalize your presentation.

📍Create an outline. If you’re unsure how to begin your presentation, Bard AI can provide helpful guidance. The chatbot is capable of creating a well-structured outline for your presentation, making it easier for your audience to comprehend and recall the main points.

📍Get feedback. Did you know that you can record your sales pitch directly in Bard AI’s dashboard and get feedback? It will evaluate your tone, pace, and overall presentation. This is a great opportunity to practice your pitch while receiving valuable information on how to improve it.

Closing Deals

Now comes the most important part – closing deals.


Use Bard to:

📍Generate sales proposals. Bard AI can lend you a hand when you’re short on time to prepare a sales proposal. It will ensure that the proposal is tailored to the specific needs of each lead.

📍Negotiate. If you’re looking to get the best possible deal for your company, it’s important to know how to negotiate. Bard AI can quickly generate talking points and negotiation terms for ultimate success.

📍Follow up. Often, a gentle reminder is necessary to get the deal moving. If you’re looking to improve your approach to follow-ups, don’t hesitate to experiment with Bard AI. This will save you time and help you stay on top of your deal-closing game.

Do You Need a Better Alternative?

Bard AI is still an experimental tool. It often makes mistakes and can’t be used without fact-checking and supervision. While it can save time on monotonous tasks, there’s a better alternative. To increase the productivity of your sales department, we suggest outsourcing. Let’s get in touch if you want to find out how the process works.